B L A C K

In fashion black is considered a classic & sophisticated color.

But what is that thing that makes black so special?

& why do people think black is boring?

Black has the ability to wake strong emotions in people. It can make you feel empty and powerless. It also creates a feeling of potential and new beginnings. It hold so many different emotions and possibilities.

Black is also connected to power and control. It is probably the reason why authorities often wear black. Like policemen, judges and...well, most politicians.

In the world of fashion, Black is recognised as a sign of sophistication and style. Therefore, people often use the term “the new black” when referring to a new trend.

Of cause – Black will always be black… but it will always be so much more.